All About Business Intelligence & Data Viz | Blog ClicData

Customer Journey Data Analysis

Customer journey data is a big business. In today’s market, customers are interacting with companies across many channels daily. Single touchpoint analytics fail to illustrate customer interactions in full. This has made way for a new kid on the block. To combat this problem, businesses should analyze the whole customer journey. Integrate segmented data to…

Leadership Kpis Saas Companies

Since ClicData works with a wide variety of businesses, in a wide range of sectors, we get to see how many business owners and managers monitor and manage their company’s financial health. We learn a lot about their priorities and how they think, and the insights have challenged me to take a fresh look at…

Clicdata Key Features For Agencies

Are your Mondays crammed with filling out Excel sheets, building graphs, converting them into PDFs, and, finally, sending them off to each one of your clients, one by one? What if you could automate your client reporting processes? What if you could easily connect all your clients’ data, have them automatically refreshed every day, build…

Financial KPIs SaaS Companies

As a company with multiple offices and with customers and shareholders around the world, at ClicData we find that monitoring our business performance online using live financial KPIs on informative dashboards is an absolute must. It is also a clear and attractive way to showcase our product to our key players. Here is a list…

Copywriting Tips For More Conversions

With a blog article, a visitor reading, and liking it may be enough. But landing page copywriting is different; it demands conversion. This requirement makes it a tad frustrating when a web visitor clicks to your landing page, scrolls through, and clicks away without taking the desired action. What would you do in this situation?…

Seo Mistakes And How To Fix

Optimizing to rank on Google’s first page is one of the marketing objectives of some brands. While some know the hacks to get it done, others rely on outdated tricks that rarely work for them. Even those that know the hack still make some mistakes that hurt their search engine optimization strategy. They do a…

Print media and display advertising is a thing of the past. The “product-first” traditional forms of online advertisements are also flying under the radar. Consumers are constantly bombarded with commercials everywhere they go, so they’ve developed banner blindness – the phenomenon of ignoring anything that looks or sounds like another advertisement. Sponsored content is a…

Saas Marketing Kpis Dashboard

The goal of digital marketing strategies in SaaS companies remains the same as in any other type of company: attract new customers, convince them that you’re the right fit for their needs, and make them stay with you as long as possible. But e-commerce, hospitality, and SaaS industries will each use a different set of…

Big Data Podcasts

The cutting edge of big data is an exciting place to be: innovations in machine learning, AI and analytics are happening all the time. This can be hard to keep up with, but fortunately, podcasts present an excellent way to approach new topics and the latest developments in big data. This list presents sixteen unmissable…

Clubspeed Testimonial Clicdata

Company snapshot Industry: Technology Location: Corona, California Company-size: 20-50 employees Year founded: 2007 What is Clubspeed? Clubspeed is the leading venue management software for family entertainment centers (FEC) such as racetracks, karting, escape rooms, laser tags, arcade, trampoline centers, etc. They have developed an all-in-one and fully integrated solution that can help FECs run their…

Tip For Remote Project Management

Before the COVID-19 pandemic, nearly half of workers (49%) said they’d never worked from home, according to a survey from Wrike. Another 23% reported only working from home during exceptional circumstances. For this reason, when the COVID-19 pandemic hit, many teams suddenly found themselves working from home for the first time and scrambling to modify…

Remarketing Tactics To Improve Conversions

Online retail offers consumers a lot of benefits: easier accessibility, expanded choice, and better value for money. But the fact that you’ve got an online retail outlet doesn’t mean you’re guaranteed to generate purchases or to get customers coming back to you again and again. This is where remarketing comes in. In this post, we’ll…

how to increase your content marketing ROI

We all know that content marketing works. However, content marketing ROI is still a gray area for 43% of marketers, according to a Content Marketing Institute (CMI) survey. These respondents said their content marketing ROI was average to poor. This is bad news for marketers and brands. Creating and marketing content requires a lot of…

Marketing Performance Issues And Solutions

In the current age, marketing is not only an art but also a science. As such, measuring the performance of your marketing efforts against key metrics is a top priority for every marketer. Without rigorous performance tracking, marketing is reduced to mere guesswork. This is because you don’t know what marketing activities are worth investing…

Lead Performance Tracking

Sales and marketing are invariably interdependent. The sales team needs the marketing team to attract new leads and keep current customers engaged with high-quality content. Marketing needs sales’ insights and intelligence to adjust their campaigns, messaging, and targeting in order to connect with their audience in a meaningful way. Aligning the strategies of the two…