Blog IoT Cybersecurity ClicData

When you left home this morning, did you lock the door? Protecting your property is essential and so is protecting your data. Looking to the future, to properly keep yourself secure, you will have to consider cybersecurity as necessary as locking your door when you leave home. In this age of new and emerging technologies…

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Set SMART Goals For Business

The beginning of the new year is a great time to establish new resolutions and goals—in both our personal and professional lives—for the next 6 to 12 months. I, for one, need to save money for my upcoming wedding, while I also need to keep losing weight so I can look good in the photos…

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Data Driven Predictive Marketing

What is data-driven marketing? Creativity is an important asset in Marketing. But creativity doesn’t come out of thin air. It is fueled by the analysis of previous marketing efforts, by market and competition watch. And data is the key to successful marketing actions. So, let’s set the ground for this article – what is the…

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Blog Illiteracy Innumeracy Illogicality

During my first year in engineering at the University of Toronto, I participated in an initiation week (Frosh Week) that involved many interesting activities, including a mock exam. My classmates and I sat in a large auditorium and were given a test that was borderline impossible for most of us. But it did contain a…

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What is a tag? Most, if not all, CRMs use tags. A quick and generic definition of a tag is “a unique identifier that can be added by a CRM user to any given contact, company, blog, or deal within a CRM.” Tags are also known by other names, such as categories, contact types, classifications,…

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Blog Inside Story Tech Startup

Startups have long been a hot topic of conversation. Discussions usually waste no time zooming in on the possibility of stakeholders gaining enough equity with the new company to eventually turn it into hard cash. But while many believe that the potential of a big payday is what draws people to work for a startup,…

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Blog Mistakes To Avoid Customer Service Performance

As Peter Drucker famously wrote in The Practice of Management, “what gets measured, gets managed.” Small and medium-sized businesses (SMBs) have begun to embrace the power of measurement in everything from marketing campaigns to recruitment initiatives in recent years. Leveraging tools like Google Analytics, Facebook Ads Manager or through CRMs, CMOs, CFOs, and HR heads…

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Need Data Coach

Data management can be tricky especially as data volume increases and data formats are more and more diverse. Today I’m going to tell you more about our customers’ profiles. As we illustrate their data challenges with testimonials, you may recognize yourself in one of them and have a chance to learn from their experience. In…

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Microsoft Advertising Reporting Clicdata

We’re always super excited to expand our list of data sources for our users by launching new connectors on our Business Intelligence platform. In our previous platform update, we released a connector for Microsoft Advertising. Here are the simple steps to connecting data in your SEM platform to create actionable, insightful reports for your marketing…

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Change Management For Everyone

As a founder and CEO of an international software company, I have often fallen into the trap of needing to tell people, “Do as I say, not do as I do.” It happens, I admit it. There have also been times where my stubbornness and “old ways” seem to have gotten in the way of…

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Blog What Happened In Tech 2019

Now that 2019 is coming to a close, you can count on the inevitability of three things happening: You will tell someone that you can’t believe how fast 2019 flew by. You won’t be able to get past the homepage of your favorite news or entertainment website without seeing a “Top Something of 2019” You…

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Blog Le Tableau Francais

Le Slip Français. Le Rouge Français. L’Appartement Français. Many French companies are choosing to emphasize their French origins by mention it in their brand name. Is it a good idea? Is it beneficial? Should ClicData consider doing so as well? Let’s examine the benefits of riding this fashionable wave and try to apply it to…

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Blog Are You Making The Most Of Your Existing Data

Everyone is talking about Big Data today, there is a trend to move your organization to adopt to Big Data. Some others have already started thinking about Machine Learning; Artificial Intelligence is another lingo that’s making rounds around executive meetings in organizations. In the fast-paced business environment, it is great that your organization is trying…

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What Comes After Ai

The progress in tech’s ability to develop algorithms that can learn and adapt is staggering. Some say that due to the immense computational power available to not only programmers and data scientists, but mathematicians, biologists, and even philosophers, teachers, and non-academical people, that Machine Learning has been democratized and expanded and Artificial Intelligence has grown…

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