business intelligence trends 2021

Whether you have been in business for ages or have just stepped into the world of marketing in recent years, Business Intelligence is a term that you must have looked into or come across as part of your venture.  Strictly speaking, Business Intelligence is a wide term used to refer to applications and technologies that…

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closed padlock on digital background, technology security concep

While living in a highly tech-driven age, it’s important for your business to stay on top of trends but also to safeguard your digital assets. In this article, let’s break down the importance of cloud connectivity and leveraging secure cloud platforms for your digital assets and content, and how your business can get started to…

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how to choose marketing analytics tool

As I was researching stats for a new blog post, I was astonished to find that there was no sign of a buyer’s guide to help marketing leaders and business managers choose a marketing analytics tool. Sure, there are tons of listicles of great marketing tools to review, compare or add to your marketing toolbox.…

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crm data for social media strategy

With competition on the rise, it is crucial to find new ways to cater to your customers. As customers are the most critical aspect of the business, you should never take their journey for granted.  When it comes to social media marketing, most businesses tend to overlook the potential of customer relationship management (CRM). Leaving…

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data shaping real estate industry

Technological advances will continue to shape the real estate industry, which will be further influenced by the role of big data. But how will technology alter the industry? And what role will big data play? 56% of people found their home on the internet, according to the National Association of Realtors. With decreased in-person showings…

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clicdata tableau comparison

If you landed here, it’s either because you’re shopping for a BI tool—and ClicData and Tableau are on your shortlist—or it’s because you asked one of our sales reps, “What makes ClicData different from Tableau?” and they pointed you in this direction. Either way, we understand that you’re looking for an honest and detailed product…

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Data Silos How To Break Them

Quick question: how do you determine strategic choices for your business? While qualitative decision making is a viable approach, you also want to have an understanding of the underlying numbers to help you make the most informed and optimal choice. In the modern age, companies are unable to come up with decisions without relying on…

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Trust Your Remote Teams

In the early days of ClicData, when I was knocking on doors in and around San Francisco, talking to investors about our data and cloud BI platform, I got many questions about our business plan, our financials, and our differentiators. At some point, I was asked what our “secret sauce” was.  I hadn’t heard the…

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Annual Financial Performance Tracking

Maybe you’re working on closing your 2020 financials at this very moment, gathering all relevant information with your accounting team. If so, it’s the perfect time to take a look at a few KPIs that can naturally be drawn from your yearly financial statements. Still, you don’t have to wait for tax time to benefit…

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Sales Cycle Guide

You find the perfect prospect. You reach out to them, dig into their pain points, and explain how you have the solution. You deliver the perfect pitch. But then their budget gets pulled at the last minute, and the deal falls through. Sales is difficult. Even when you do everything right, there are no guarantees.…

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Common Marketing Analytics Challenges

Every savvy marketer knows that marketing analytics is key when it comes to effective marketing results. But, marketing analytics challenges are there and can be quite difficult to avoid in the first place. Armed with the right data and analytics about their target audiences, it’d be much easier for the marketer to reach them at…

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Customer Touchpoints

In today’s world of digital touchpoint communication, a computer-telephone integration (CTI) strategy is more critical than ever. Indeed, there are more ways to communicate with clients and prospects than there have ever been before. Webchat, social media, direct messaging, forums, and SMS are just some of the available communication channels you can choose from to…

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Rebrandly Clicdata Integration

Rebrandly is a link management platform that lets you brand, track, and share short URLs using custom domain names. In essence, companies can create short, custom URLs that will be used primarily by mobile phones and that become accessible either with a QR code or very simple URLs. Those links conveniently direct a consumer to…

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