Data in retail: The challenges of building omnichannel customer experience

Experts have been talking about omnichannel CX for years.

As technology has evolved, the volume of accumulated data by IoT and eCommerce platforms has increased dramatically. Even still, retail brands are struggling to offer a seamless omnichannel customer experience.

Join the discussion on how retail brands can blend their physical and digital worlds and implement a data-driven omnichannel CX strategy with our experts, IV Dickson and Luke Fife.