CUSTOMER USE CASE
BAP Enabled Faster Decisions Across Its Aftermarket Network
About BAP
BAP is a leading automotive aftermarket distributor serving repair professionals across France. Operating as a “one-stop shop,” the company operates across multiple business lines and provides a broad range of products and services, including parts, tires, tools, and technical services, delivered through a nationwide network of local hubs. The scale and operational complexity of BAP’s logistics, inventory, and service operations generate large volumes of data across the business, making clear visibility into performance critical for both day-to-day operations and strategic planning.

Their Objective
BAP built a dedicated data team to leverage operational data, but their ERP wasn’t designed for flexible reporting. As a result, teams relied on Excel to fill the gap—manual exports, versioning issues, and constant spreadsheet maintenance slowed decision-making and increased error risk. BAP needed a BI platform that could centralize data, standardize KPIs, and automate reporting without turning every request into a recurring rebuild.
What was getting in the way:
- An ERP that handled transactions, but not analytics: extracting insights required manual exports, IT involvement, and heavy spreadsheet work.
- Excel sprawl and fragile reporting: dozens of files, formulas, and versions made consistency and trust hard to maintain.
- A model that needed to scale across the network: BAP needed an approach that the data team could own end-to-end and roll out to local hubs without added technical complexity.
BAP needed a reporting framework that reduced dependency on manual work, increased trust in KPIs, and could be deployed consistently from headquarters to local franchises.

“For us, the priority was reliable, self-sufficient reporting. We couldn’t keep steering the business with manual files and a dependency on just a few experts. We needed solid, accessible data that every team could work with and trust.”
Their Approach
With ClicData, the data team built a scalable foundation for automated, standardized reporting supported by analysts for scoping, prototyping, and best practices.
- More responsive decision-making with trustworthy data: with automated, standardized dashboards, teams gained a clear and reliable view of performance—without reprocessing data or chasing numbers. Leadership could spot deviations faster and adjust course sooner.
- 4 days per month saved for every operational team: by removing manual spreadsheet work, managers and buyers regained the equivalent of one full day per week. Activity, logistics, and purchasing dashboards became instantly ready to use—freeing teams to focus on operations, not fixing data.
- A more autonomous, scalable data organization: BAP’s data team now owns the reporting framework end-to-end. Onboarding is faster, maintenance is simpler, and insights are consistently shared from headquarters to every franchisee.
“Our activity, logistics, profitability, and purchasing dashboards are now reliable, consistent, and always up to date… Productivity is up — we analyze more, correct faster, and make better decisions.”

