3 Powerful BI Dashboards For Digital Marketing Agencies

The challenge for marketing agencies has always been finding a way to decisively prove the value of their efforts and demonstrate that in client reports. By nature, marketing activities are difficult to track. Business Intelligence (BI) tools can help bring clarity to this challenge.

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Preferred Dataviz By Business People

Top 3 Data Visualization Types Preferred by Business People

As more and more businesses become data-centric, so have their communication style. Businesses have embraced data, yet there is so much of it, flowing in at such a fast pace, that it’s extremely hard to digest without intuitive pictures, charts and call-outs. This onslaught of data has transformed visualization tools from a nice-to-have, to a…

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must have features bi tools

7 Must-Have Features in Your Business Intelligence Dashboard Tool

If the past three decades tell us anything, it’s that we’re indeed deep into the “Information Age.” Business intelligence and dashboard reporting tools are all the rage. Why? Because data is everywhere, coming from virtually everything. Around the clock connectivity and the Internet of Things (“IoT”) have digitally connected everything from cars and appliances to…

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What is a Readability Score And To Work With Them?

Often, the people closest to the data are the ones who are most technical. Engineers, data scientists, analysts. Without a doubt, these folks are brilliant. However, they may tend to craft intelligence reports that are a tad over-the-top on the technical lingo. Now, while they may be able to easily absorb information in reports jammed…

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