customer data analytics increase roi

Using Customer Data Analytics to Increase Your Marketing ROI

In a post-pandemic world with slashed marketing budgets, data analytics are critical to making the most of your advertising dollars. Recent statistics show that data-driven marketing that leverages customer personalization can earn a business 5-8x ROI. Personalization can be reached through public records and other reverse lookup tools, which will give you information about your…

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selling bi to it

Our Way of Selling BI to IT and How We Address (Valid) Objections

Before starting ClicData, I worked in IT for a large pharmaceutical organization. So, over the years, I watched their IT morph from consisting of a single person working for the Financial Department to being a full-fledged, rightfully distinct, globally reaching department. The manager was even promoted to the distinguished C-level ranking of CTO. The purpose…

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data privacy gdpr cookie consent

Data Privacy: Are We Protected By GDPR & Cookie Notices?

As wars continue to emerge among Facebook, Apple, Google, and others, it was only a matter of time before I would feel the need to write about data privacy, the General Data Protection Regulation (GDPR), and other things happening around the net these days. What is going on? For one, Apple is essentially adopting an…

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transfrom data actionable insights

Guide to Transform Data into Actionable Insights

Transforming raw data into actionable insight is about integrating and analyzing data from all sources to find the best and optimized business decisions. However, the massive amount of data collected by analytics software can be overwhelming. It gets even more daunting when you try to make sense of this big data.  Therefore, to effectively use…

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data reports

6 Tips to Create Data Reports to Enhance Your Business Performance

What gets measured gets managed.  It’s an old adage that perhaps goes a long way to explaining why data reports have become such a staple of modern business.  But in reality, data reports have developed a reputation as tiresome affairs capable of inspiring little more than the urge to fall asleep.  Indeed, the very term…

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big data elearning

7 Tips to Effectively Manage and Process Big Data in Elearning

For every elearning business to be successful, you need to consider several factors that facilitate growth. Coming up with a solid strategy that processes big data is one of them.  As research shows, almost 60 percent of businesses are using analytics at some capacity, and it’s helping them make better decisions, improve business-customer relations, and…

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common data issues solutions using clicdata

Common Data Issues & Solving Them With ClicData

What sets ClicData apart is the power it gives you to do two valuable things: pull your data together into one clean data source and build efficient dashboards in a very short time. The platform gives you tools to tidy up your data. You can define transformations on the data that run any time that…

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thumbnail article bolstering regulatory compliance

Bolstering Regulatory Compliance Efforts with Real-Time Data Management

One of the most problematic data management issues facing organizations today is the bewildering array of regulatory requirements they face, and not just from within their own country, but often worldwide as well. A single U.S. organization, for instance, may be subject to data privacy laws in its state of residence, the Fair Credit Reporting…

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business intelligence trends 2021

Business Intelligence Trends: What to Expect in 2021?

Whether you have been in business for ages or have just stepped into the world of marketing in recent years, Business Intelligence is a term that you must have looked into or come across as part of your venture.  Strictly speaking, Business Intelligence is a wide term used to refer to applications and technologies that…

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closed padlock on digital background, technology security concep

A Guide to Stronger Cloud Connectivity and Security for Businesses

While living in a highly tech-driven age, it’s important for your business to stay on top of trends but also to safeguard your digital assets. In this article, let’s break down the importance of cloud connectivity and leveraging secure cloud platforms for your digital assets and content, and how your business can get started to…

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data shaping real estate industry

17 Ways Data Will Shape the Real Estate Industry

Technological advances will continue to shape the real estate industry, which will be further influenced by the role of big data. But how will technology alter the industry? And what role will big data play? 56% of people found their home on the internet, according to the National Association of Realtors. With decreased in-person showings…

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Data Silos How To Break Them

Data Silos: The Achilles Heel of Large Organizations

Quick question: How do you determine strategic choices for your business? While qualitative decision-making is a viable approach, you also want to have an understanding of the underlying numbers to help you make the most informed and optimal choice. In the modern age, companies are unable to come up with decisions without relying on accurately…

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Data Driven Approach Business Productivity

The Data-Driven Approach to Improving Business Productivity

Whether you’re a budding startup, a solo entrepreneur, a creative agency, or a full-fledged enterprise, it’s no secret that leveraging data the right way can skyrocket your organization’s productivity. But how, exactly? In this article, let’s break down the what, why, and how of a data-driven approach to improving business productivity, starting with the fundamental…

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Shared Dedicated Onpremise Data Warehouse Clicdata

Shared, Dedicated, or On-Premise Data Warehouse: What is Right For You?

Unlike other cloud apps, cloud-based business intelligence (BI) requires extensive infrastructure. That means that the database behind it can’t just be any database; it needs to be a powerful database that’s capable of on-demand analytics and multi-user access to key performance metrics, dashboards, and visual metrics. Because of this, ClicData now offers several choices for…

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Data Management For Success

4 Reasons Why Data Management Leads To Business Success

In today’s day and age, data is in abundance. Organizations have to be more careful about their data management techniques to be able to secure confidential customer data and avoid any legal issues from arising. Data management involves the development and maintenance of records along with updating any new information and making sure that data…

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