Analyze Sentiment with Opinion Text Mining (PART 2)

reviews

In Part 1 of this Blog series, we gave a brief description of Sentiment Analysis and described the challenges associated with it. If you are reading this then you are determined to continue on this adventure – good for you! Before proceeding, please be aware that this blog is a lot more technical than Part…

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Analyze sentiment with Opinion Text Mining (PART 1)

Sentiment analysis

Sentiment or opinion analysis is a data mining technique that attempts to determine if a person or a group of people have a certain perception of a product, a company, an event, pretty much everything for which you can gather feedback in text format. One popular use is to analyze social media comments, especially from…

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CLICDATA VS. QLIK VIEW: Business Intelligence Tools Comparison

and (2)

Qlik provides a suite of business analytics applications split into two main products: Qlick Data Integration and Qlik Sense. QlikView’s future is probably limited since Qlik Sense is the company’s new flagship product, and QlikView will ultimately be branded a “classic” application—and be replaced. Here’s an overview of what it takes to implement the Qlik…

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Budget Time? Sell Yours With These 7 Tips

budget time

ClicData has been helping marketing managers and leaders make decisions critical to their business success for many years. And budget time is an especially critical time when optimal decisions need to be made as efficiently as possible. But planning and budgeting marketing strategies come with a unique challenge. To prepare, strategize, and plan for the…

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Drive Cost-efficient Strategies Faster with ClicData and Snowflake

Snowflake and clicdata

Why should you combine Snowflake and ClicData? Since we added the Snowflake connector, many of our customers have asked us about Snowflake, wanting to know more about it. Some were confused, too, because both Snowflake and ClicData offer a cloud-based, scalable data warehouse feature, and people didn’t understand why we’d want to offer a connector…

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Find the Profit In Your Healthcare Practice’s RCM System

healthcare revenue cycle management business intelligence

Even as medical practices focus on the well-being and care of their patients, as a business, they must be profitable. That’s why Revenue Cycle Management (RCM)—the processes that healthcare systems use to track revenue from patients’ first appointments to final payments—is essential to a successful practice. But as I work with businesses using RCM, I…

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Data Privacy: Are We Protected By GDPR & Cookie Notices?

data privacy gdpr & cookie notices protection

As wars continue to emerge among Facebook, Apple, Google, and others, it was only a matter of time before I would feel the need to write about data privacy, the General Data Protection Regulation (GDPR), and other things happening around the net these days. What is going on? For one, Apple is essentially adopting an…

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The Value of Embedded Analytics for Your Agency and Your Customers

value of embedded analytics

Technology is no longer the “future of business.” It is very much the here and now, with stuff like AI and big data entering mainstream use in a wide variety of industries in the past decade. Embedded analytics, also called white-label analytics, is another avenue that businesses can tap into to maximize their revenue and…

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7 Ways To Use Business Intelligence For Brick and Mortar

thumbnail brick

Did you know that in 2020, physical retail store sales hit a staggering $18.5 trillion, accounting for 90% of global retail sales? Despite extensive media coverage declaring brick-and-mortar stores as dying, a growing body of evidence shows the opposite is true. E-commerce accounts for less than 10% of all retail sales. Additionally, e-commerce giants like…

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How To Choose Your Marketing Analytics Tool [2022]

how to choose marketing analytics tool

As I was researching stats for a new blog post, I was astonished to find that there was no sign of a buyer’s guide to help marketing leaders and business managers choose a marketing analytics tool. Sure, there are tons of listicles of great marketing tools to review, compare or add to your marketing toolbox.…

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CEOs, Managers, Do You Trust Your Remote Teams?

Trust Your Remote Teams

In the early days of ClicData, when I was knocking on doors in and around San Francisco, talking to investors about our data and cloud BI platform, I got many questions about our business plan, our financials, and our differentiators. At some point, I was asked what our “secret sauce” was.  I hadn’t heard the…

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7 Keys to Making the Most of Your Customer Intelligence Data

Keys To Customer Intelligence Data

The business world has rapidly become customer-centric, thanks to an explosion of technology and the Internet. You’ll need to understand your customer at least as much as they know themselves — if not better — to keep up with the competition. That’s where customer intelligence comes in. By gathering the right customer data and turning…

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Machine Learning and COVID-19: Lessons from Nothing

Machine Learning Covid

I think it’s time we see machine learning for what it really is: a human-made algorithm, coupled with human-made assumptions, supported by a human-made science called mathematics. That is why any expectation that machines can go beyond the bounds of what they were programmed to do will only result in disappointment, failures, and, in the…

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