data driven marketing strategy

In a market filled with an abundance of choices for consumers, it’s crucial to make sure that your business and your brand are at the forefront of customers’ thoughts and choices. Achieving this through data-driven marketing and planning your strategy accordingly is key and can help prevent extraneous expenditures that provide little value. The restaurant…

Read More
thumbnail quick service restaurants

The restaurant industry is becoming increasingly customer-focused, where customers’ preferences dictate industry trends and major developments. In such a data-driven landscape, quick-service restaurants (QSRs) need to collect and utilize customer data.  Here’s a detailed guide to how QSRs can collect and leverage customer data to improve their operations.  Why Do Quick-Service Restaurants Need Customer Data?…

Read More
thumbnail quickbooks

If you work with complex processes in a corporate environment, ERP is a great fit. But what’s the right solution if you are driving an SMB? What’s the most efficient way to handle your invoicing and keep track of your expenses and tax declarations? QuickBooks meets these needs with its accessible and innovative accounting software.…

Read More
Annual Financial Performance Tracking

Maybe you’re working on closing your 2020 financials at this very moment, gathering all relevant information with your accounting team. If so, it’s the perfect time to take a look at a few KPIs that can naturally be drawn from your yearly financial statements. Still, you don’t have to wait for tax time to benefit…

Read More
Vanity Actionable Metrics Marketing

Let’s say you’re preparing a meal; you’ve got fancy china, a lovely place setting, and each dish is beautifully presented on the plate. Then your guests arrive, hungry and ready to dig in, only to discover the turkey is undercooked, the risotto tastes awful, and the blueberry cream pie is nothing to write home about.…

Read More
Measure How Green Your Are

Corporate Social Responsibility, or CSR, is not a legend anymore. In this article, we’ll discuss what CSR means for large and small companies and describe best practices for implementing programs to become environmentally-friendly. Measuring and Reducing Environmental Impact Today’s market conditions have forced organizations to review how they use and optimize their resources. Under pressure…

Read More
Measure Communicate Marketing Results

Marketing can be scary – you’re expected to come up with ideas to impress people you’ve never met and sell them your product or service?  Fortunately, there are ways to ensure your success, so you know all your planning, sweat, and tears will pay off. And when you keep track of metrics, you can show…

Read More
Mql Slq Kpis How To Track Them

For a business to be successful, its sales and marketing teams must work hand-in-hand to develop optimal strategies, processes, and best practices. To do that effectively, they first need to clarify and set expectations about what each team will bring to the effort. After all, for teams to work together well, deciding on common objectives—and…

Read More
Leadership Kpis Saas Companies

Since ClicData works with a wide variety of businesses, in a wide range of sectors, we get to see how many business owners and managers monitor and manage their company’s financial health. We learn a lot about their priorities and how they think, and the insights have challenged me to take a fresh look at…

Read More
Financial KPIs SaaS Companies

As a company with multiple offices and with customers and shareholders around the world, at ClicData we find that monitoring our business performance online using live financial KPIs on informative dashboards is an absolute must. It is also a clear and attractive way to showcase our product to our key players. Here is a list…

Read More
Saas Marketing Kpis Dashboard

The goal of digital marketing strategies in SaaS companies remains the same as in any other type of company: attract new customers, convince them that you’re the right fit for their needs, and make them stay with you as long as possible. But e-commerce, hospitality, and SaaS industries will each use a different set of…

Read More
Data Driven Human Resources

We know that key performance indicators (KPIs) help managers call the shots and help businesses respond effectively to trends of the market. Sales and Marketing decisions are naturally data-driven, and KPIs play a key role in that, especially with the exponential growth of big data and relevant consumer statistics. On the other hand, decision-making within…

Read More
15 Seo Kpis

Your website is great. You’ve written countless blogs with the relevant keywords and you have authoritative backlinks and internal links within your content and are sure that your SEO game is top-notch. The next question is, how can you tell that your efforts are yielding results? Whether you’re getting started on SEO or you’re looking…

Read More