data reports and dashboards

Why You Need Data Reports and How to Create Them

Managers know that gathering and interpreting data is essential for making the best business decisions. However, it’s easy to become overwhelmed by the excess of data that’s available. Data reporting picks out the most important pieces of a data set and presents them clearly, using visual tools like charts and graphs. Putting together good data…

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text analysis for business intelligence

Text Analysis for Business Intelligence : An Outlook

Every business leader would outright agree that data is currency. However, few might be aware of the challenges of processing this data into actionable information. In business, finding out what other people think is a critical part of the decision-making process. And there are growing opportunities for mining opinion-rich data from sources like personal blogs,…

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5 ways to use data visualization in human resources

5 Ways to Use Data Visualization in Human Resources

Using Data Visualization in Human Resources – 5 Techniques Visual communication is nothing new as it’s typically employed everywhere – in media, art, education, and entertainment. But now, more than before, data visualization in business is quite noticeable.  In other words, businesses continue to recognize the vast potential in data visualization, especially in enhancing communication…

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sales pipeline metrics to track

5 Sales Pipeline Metrics You Should Be Checking for Growth

Understanding your sales pipeline is a fundamental process for business growth. Besides tracking revenue and other apparent success indicators, managing your pipeline accounts for less visible metrics like leads who are stuck in your sales cycle or have fallen off the wagon.  Without a firm understanding of what exactly constitutes growth in your funnel, you…

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10 kpi project management

10 KPIs for Project Managers and Why They Matter

A key performance indicator (KPI) is a quantifiable metric that helps the project manager (PM) determine overall project performance and its alignment to organizational objectives. Success in a project is defined within predetermined budgets, timelines, scope, and quality levels. While the PM is engrossed in efforts to deliver a project on time and within budget,…

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calculating facebook ads roi

Calculating your Facebook Ads ROI For Ecommerce with ClicData

Facebook is the largest social media site globally, making Facebook Ads a powerful marketing tool for your products. With almost 3 billion registered users, Facebook lets you interact with customers, build your brand identity, run ads, and increase your reach.  As an intuitive and easy-to-use platform, Facebook readily meets the needs of small firms and big…

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Mobile marketing KPI

Why mobile marketing matters so much

Wherever you are, take a quick look around. If you find people, you’ll also find smartphones. And on those smartphones, people are frequenting search engines such as Google and social media platforms such as Facebook and Instagram to find the right brands to buy from. In a nutshell, there’s your answer! The data doesn’t deceive,…

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CSR Key Performance Indicators

CSR Success Can Be Measured Too!

No one exists in a bubble in 2022, as every consumer, investor, and business contributes to the world financially and environmentally.  Today, 70% of American consumers believe it’s “somewhat” or “very important” for companies to contribute to society positively. Naturally, many corporations have adopted Corporate Social Responsibility (CSR) initiatives.  CSR initiatives see businesses creating value…

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Lead Generation

8 strategies for strong sales and lead generation

Customers are the lifeblood of your business, but no one ever said attracting them was easy. Research shows that 68% of businesses struggle to generate leads and it’s no wonder why.  To successfully attract a lead, you need to identify their needs, work out how to sell to them, and build their desire for your…

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Hotel Management

9 must-have KPIs to derive your hotel business strategies

Efficient hotel data analytics is more crucial for the industry than ever. Countries are now used to living with manageable caseloads of COVID-19, which means that traveling is slowly getting back to capacity. Hoteliers are facing new challenges and changes as different business practices and medical prerequisites take over the industry. What’s on the line…

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optimizing healthcare performance

OPTIMIZING HEALTHCARE PERFORMANCE: THE SOLVITIX EXPERIENCE

Delivering patient care must adapt to meet the changing healthcare landscape and streamline data analysis. Subsequently, there needs to be a new way to manage this environment that adapts and grows with the industry. Simply looking at productivity or budget information no longer provides enough of the insights needed to be successful. Introducing Solvitix Solvitix…

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budget time

Budget Time? Sell Yours With These 7 Tips

ClicData has been helping marketing managers and leaders make decisions critical to their business success for many years. And budget time is an especially critical time when optimal decisions need to be made as efficiently as possible. But planning and budgeting marketing strategies come with a unique challenge. To prepare, strategize, and plan for the…

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future of fitness

Future of Fitness: Manage Business Better with Data Analytics

It’s no secret that fitness businesses have felt the squeeze since the start of the COVID-19 pandemic.  The health and fitness industry lost $13.9 billion in the US alone from March 15 to August 31, 2021. Naturally, many clubs have needed to redesign their operations to cope with COVID-19. For many businesses, this has meant…

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nps cover

How to leverage your NPS to improve customer retention

Here’s an age-old question for you: is it cheaper for your business to attract a new customer or win back the business of an old one? If you guessed that it’s cheaper to retain a customer, you’d be right.  On average, it costs 6-7 times less to win repeat business from a loyal customer than…

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