How to Use Customer Engagement Metrics To Get More Sales

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Can you say with certainty that you’re going to hit all your sales targets this year? You see, often businesses prioritize historical and current sales data to make their pipeline forecasts. But when they’re way off the mark, they are utterly confused about what they left out. After all, they accounted for everything that mattered.…

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RFM Analysis: Definition and Calculations

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Customer engagement is vital to the survival and success of your business. However, not all customers engage equally. Some interact infrequently, perhaps once a month or even yearly, while others may make purchases more regularly, such as weekly or daily.  Many businesses overlook the importance of analyzing the customer base to identify the most valuable…

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10 Supplier Quality Metrics For Procurement

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As procurement manager, you play an instrumental role in making sure your products are purchased at the best rate. But price negotiation isn’t just what makes you great at your job. You need to benchmark all your suppliers against each other to maintain efficient and reliable supply chain. Problem. The benchmark can only be done…

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17 KPIs For Cost-Efficient Inventory Management for Management

managing product inventory and pricing in retail with clicdata

Your retail or e-commerce business might be successful right now.  But without proper inventory management processes, you risk running out of stock and missing potential customers in the process. On the other hand, if you start using the proper KPIs and metrics to measure your inventory efficiency, you can make sure that you’ll always provide…

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12 Most Significant Lead Generation Metrics For SaaS

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The SaaS market is crowded as ever. A surefire way to unlock sustainable growth and stay ahead of the competition is by tracking the right metrics for your lead generation efforts.  Data can give you deeper visibility into every aspect of your lead-gen process and indicate the need to optimize your tactics. But sourcing, managing,…

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AI Is The Hot Topic, But RPA Is The Real Deal For SMEs

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On average, 15% of companies in the UK have adopted at least one artificial intelligence (AI) technology, with 34% of those medium-sized and 15% small. AI will likely continue to be a hot topic in 2023 and as the hype continues, more businesses will understandably be wondering how and if they should implement it into…

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2023 Trends in Digitalisation for SMEs

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Let’s face it, the UK economy has seen better days. We’ve been hit hard these past few years, and yet through it all, SMEs continue to thrive in the face of adversity. This segment is critical for the UK economy, contributing £216 billion and making up 61% of UK jobs. But what enabled SMEs to…

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10 Essential KPIs for Retail

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Key performance indicators (KPIs), have long been a fundamental part of business operations. These retail metrics enable employees, managers, and leaders to monitor and keep track of their workflows, project progress, sales volume targets, and other important processes to evaluate overall business performance.  In a hyper-competitive industry like retail, businesses have no choice but to…

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How to Create the Best Campaign Performance Dashboard?

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Are you tired of feeling overwhelmed by the sheer volume of data your digital marketing campaigns generate? You’re not alone. In today’s fast-paced world, businesses are inundated with data from various sources, making it challenging to decipher what truly matters. But fear not, because there’s a solution: the campaign performance dashboard. This powerful tool not…

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What’s Data Literacy and Why Is It Important?

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Data has become a fundamental aspect of business operations in the growing digital-first global economy. As a result, learning how to extract, analyze, store, and use data from different sources has become crucial for driving business value. However, many businesses, especially those digitalizing their operations to make data-driven decisions don’t have the knowledge to tap…

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E-commerce: 13 KPIs to Track in Your Dashboard to Grow Your Business

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What are Key Performance Indicators? Key Performance Indicators (KPIs) are metrics that help you calculate your business’s growth trajectory and the health of your various departments. Tracking KPIs helps you keep your business on track, and advises most management decisions. With the right insight, you will easily tell which efforts are worth more than others,…

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7 Tips to Try for an Immediate Average Order Value Increase

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It’s a no-brainer that the more customers your business has, the more revenue it generates. If you’re a marketer or retailer, you should look beyond customer numbers and focus on average order value (AOV) since it can set you on the path to profitability. For this reason, it’s best to know what AOV is, how…

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Customer Retention Analytics: How Data Can Help Reduce Churn

customer retention analytics help reduce churn

Customer retention analytics is crucial for helping you supercharge your business. By analyzing data about your business’s customer retention, you can reduce churn. And as it’s much easier to retain your existing customers than to gain new customers, it’s worth finding out more about how analyzing this type of data can help boost your business. …

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Why You Need Data Reports and How to Create Them

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Managers know that gathering and interpreting data is essential for making the best business decisions. However, it’s easy to become overwhelmed by the excess of data that’s available. Data reporting picks out the most important pieces of a data set and presents them clearly, using visual tools like charts and graphs. Putting together good data…

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