Business Metrics
AI is the hot topic, but RPA is the real deal for SMEs
On average, 15% of companies in the UK have adopted at least one artificial intelligence (AI) technology, with 34% of those medium-sized and 15% small. AI will likely continue to be a hot topic in 2023 and as the hype continues, more businesses will understandably be wondering how and if they should implement it into…
Read More2023 Trends in Digitalisation for SMEs
Let’s face it, the UK economy has seen better days. We’ve been hit hard these past few years, and yet through it all, SMEs continue to thrive in the face of adversity. This segment is critical for the UK economy, contributing £216 billion and making up 61% of UK jobs. But what enabled SMEs to…
Read More10 Essential KPIs for Retail to Keep in Mind
KPIs, or key performance indicators, have long been a fundamental part of business operations. These metrics enable employees, managers, and leaders to monitor and keep track of their workflows, project progress, sales targets, and other important processes to evaluate overall business performance. In a hyper-competitive industry like retail, businesses have no choice but to collect…
Read MoreHow to Create the Best Campaign Performance Dashboard?
Digital marketing initiatives in the modern day produce a lot of data, whether from the company’s internal or external sources. While it is challenging to quantify manually, this data is necessary for determining ROI and campaign success. Less than one-third of businesses presently use data to make critical decisions, even though marketing spending on data…
Read MoreWhat’s Data Literacy and Why Is It Important?
Data has become a fundamental aspect of business operations in the growing digital-first global economy. As a result, learning how to extract, analyze, store, and use data from different sources has become crucial for driving business value. However, many businesses, especially those digitalizing their operations to make data-driven decisions don’t have the knowledge to tap…
Read MoreE-commerce: 13 KPIs to Track in Your Dashboard to Grow Your Business
What are Key Performance Indicators? Key Performance Indicators (KPIs) are metrics that help you calculate your business’s growth trajectory and the health of your various departments. Tracking KPIs helps you keep your business on track, and advises most management decisions. With the right insight, you will easily tell which efforts are worth more than others,…
Read More7 Tips to Try for an Immediate Average Order Value Increase
It’s a no-brainer that the more customers your business has, the more revenue it generates. If you’re a marketer or retailer, you should look beyond customer numbers and focus on average order value (AOV) since it can set you on the path to profitability. For this reason, it’s best to know what AOV is, how…
Read MoreCustomer Retention Analytics: How Data Can Help Reduce Churn
Customer retention analytics is crucial for helping you supercharge your business. By analyzing data about your business’s customer retention, you can reduce churn. And as it’s much easier to retain your existing customers than to gain new customers, it’s worth finding out more about how analyzing this type of data can help boost your business. …
Read MoreWhy You Need Data Reports and How to Create Them
Managers know that gathering and interpreting data is essential for making the best business decisions. However, it’s easy to become overwhelmed by the excess of data that’s available. Data reporting picks out the most important pieces of a data set and presents them clearly, using visual tools like charts and graphs. Putting together good data…
Read MoreText Analysis for Business Intelligence : An Outlook
Every business leader would outright agree that data is currency. However, few might be aware of the challenges of processing this data into actionable information. In business, finding out what other people think is a critical part of the decision-making process. And there are growing opportunities for mining opinion-rich data from sources like personal blogs,…
Read More5 Ways to Use Data Visualization in Human Resources
Using Data Visualization in Human Resources – 5 Techniques Visual communication is nothing new as it’s typically employed everywhere – in media, art, education, and entertainment. But now, more than before, data visualization in business is quite noticeable. In other words, businesses continue to recognize the vast potential in data visualization, especially in enhancing communication…
Read More5 Sales Pipeline Metrics You Should Be Checking for Growth
Understanding your sales pipeline is a fundamental process for business growth. Besides tracking revenue and other apparent success indicators, managing your pipeline accounts for less visible metrics like leads who are stuck in your sales cycle or have fallen off the wagon. Without a firm understanding of what exactly constitutes growth in your funnel, you…
Read MoreThese 7 Recruitment Metrics Will Help You Create a Better Hiring Process
Recruitment is a costly yet necessary process that every business must go through to attract the best workers for the job. The problem is that it’s so easy to lose track of spending, waste resources, and lack the clarity you need when you’re on the hunt for new talent for your brand. Fortunately, there is…
Read More10 KPIs for Project Managers and Why They Matter
A key performance indicator (KPI) is a quantifiable metric that helps the project manager (PM) determine overall project performance and its alignment with organizational objectives. Success in a project is defined within predetermined budgets, timelines, scope, and quality levels. While the Project Manager is engrossed in efforts to deliver a project on time and within…
Read MoreCalculating your Facebook Ads ROI For Ecommerce with ClicData
Facebook is the largest social media site globally, making Facebook Ads a powerful marketing tool for your products. With almost 3 billion registered users, Facebook lets you interact with customers, build your brand identity, run ads, and increase your reach. As an intuitive and easy-to-use platform, Facebook readily meets the needs of small firms and big…
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