Lead Performance Tracking

Sales and marketing are invariably interdependent. The sales team needs the marketing team to attract new leads and keep current customers engaged with high-quality content. Marketing needs sales’ insights and intelligence to adjust their campaigns, messaging, and targeting in order to connect with their audience in a meaningful way. Aligning the strategies of the two…

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Data Driven Human Resources

We know that key performance indicators (KPIs) help managers call the shots and help businesses respond effectively to trends of the market. Sales and Marketing decisions are naturally data-driven, and KPIs play a key role in that, especially with the exponential growth of big data and relevant consumer statistics. On the other hand, decision-making within…

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15 Seo Kpis

Your website is great. You’ve written countless blogs with the relevant keywords and you have authoritative backlinks and internal links within your content and are sure that your SEO game is top-notch. The next question is, how can you tell that your efforts are yielding results? Whether you’re getting started on SEO or you’re looking…

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Social Media Report Templates

Whether you’re a freelancer working with businesses to help them carve a niche or a big social media management firm catering to multiple clients, you will need to create kickass social media reports to convince clients and potential buyers that you have what it takes to generate buzz. The purpose of a social media report…

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Marketing Kpi Dashboards Social Seo Ads Email

Being a marketer in a small or medium-sized business means being involved in all sorts of activities, from raising brand awareness and acquiring new customers to nurturing leads and maintaining customer loyalty. Depending on your niche, the competition can be tough, leaving you with little room for error. So, it’s absolutely essential that you ensure…

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Track Your Email Performance From Constant Contact

While interactive content, shoppable posts, video marketing, conversational marketing, and even AI-driven marketing are predicted to be top marketing trends in 2020, there’s still one old-school marketing tactic that just seems to have staying power in the marketing world: email marketing. And, if you’re doing automated email marketing, you’ve got access to a lot of…

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Dashboard Design Best Practices And Examples

When customers first open an account with us on ClicData, they often ask us for example dashboards to help them get started. Our response is typically to point them to our Dashboard Examples & Templates page on our website and let them know they can easily use their own data with them if they want…

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Social Media Strategy Reporting

Last year, Hootsuite published its Digital 2019 Global Digital Overview — a comprehensive report providing a range of insights about digital engagement: how people use the internet, mobile devices, social media, and e-commerce websites. At the time, there were almost 3.5 billion active social media users worldwide—amounting to about 45% of the world’s population—and still, the…

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Customer Support KPIs To Track

Nowadays, successful customer service represents a holistic blend of data and results to provide the best experience for consumers. Pleasant phone calls are only a small aspect of understanding what really makes a customer service experience worthwhile. So, to accurately gauge what produces the best results, it’s crucial for businesses to measure a variety of…

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Blog Saas Not Collaboration

There’s a lot of SaaS going on. According to tech journalist Barry Levine, business employees use an average of eight SaaS applications regularly. Companies with up to 50 employees work with about 40 SaaS applications. And those with 1000+ employees have over 200 in use. Business spending on SaaS applications started to boom in 2014.…

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Blog How To Make Simple Financial Reports

Financial reporting does not have to be a painful process! In most companies, even the most basic financial KPIs can be quite difficult not only to create but also to maintain in order to ensure that everyone is working with the most updated numbers. In other cases, these 2 steps actually work well and it’s…

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BI For Omnichannel Retailers

Every key player in the retail industry has moved or is trying to move to a data-driven organization. To be truly successful in giving customers a consistent experience across all channels, analyzing past and predict future customer behaviors is critical: only real-time data can allow that to happen! Business Intelligence for omnichannel retail, if performed…

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PMP Concepts Small Projects

The PMI institute, through the PMBOK® (The Project Management Body of Knowledge) Guide book, gives us a fundamental resource for effective project management in any industry. They also provide great advice on how to tailor down the concepts to your project, team, industry. In my opinion, this book is a powerful tool that provides a detailed…

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