data reports and dashboards

Why You Need Data Reports and How to Create Them

Managers know that gathering and interpreting data is essential for making the best business decisions. However, it’s easy to become overwhelmed by the excess of data that’s available. Data reporting picks out the most important pieces of a data set and presents them clearly, using visual tools like charts and graphs. Putting together good data…

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data integration strategy

What Is Data Integration? How to Succeed Your Data Integration Strategy?

To understand data integration, imagine these two scenarios: Scenario 1: The marketing department in a retail company is compiling its monthly reports. To do so, the team requires data from the company’s emailing system, CRM, Google Ads, Facebook Ads, and website. However, since data has been gotten from various sources, it often has different formats,…

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clicdata vs klipfolio bi tool comparaison

How Does Klipfolio Compare to ClicData?

If you’re ready to leverage your business data and integrate a fully operational business intelligence system cost-effectively, you might have discovered ClicData and Klipfolio, two feature-rich data analytics and BI platforms that deliver metrics and data insights for making better business decisions—faster. Both are scalable and designed for small to medium-sized businesses expecting to grow…

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data tracking concept

How to Get More Insights from Data Tracking

In a world where data is constantly being generated, it’s essential to track and analyze this data to glean valuable insights. Data tracking can help you understand trends, optimize processes, and make better decisions. By collecting data from multiple sources, cleaning and organizing it, and deriving insights, you can make better decisions that lead to…

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concept of data governance

Everything You Should Know About Data Governance

Data is one of your organization’s most valuable assets, and how well you manage the quality, ownership, and governance of that asset determines, to a great extent, the overall organization’s success. Giving a short attention span to data governance can result in a buildup of errors in your business. When crucial data is disorganized, your…

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return on investment marketing roi

7 sure-fire ways to demonstrate marketing ROI to your agency’s clients

Businesses spend a considerable chunk of their budgets on marketing campaigns, hoping to see results as soon as possible. Most use the marketing ROI an agency brings in to consider whether they will keep working with them.  This makes your core responsibility as a marketing agency to keep your clients happy by ensuring they get…

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data pipeline

Data Pipeline: What It Is and How to Build One for Your Company

Data flow from one location to another is a vital operation in today’s data-driven business environment. Many businesses gather data for analysis. Even so, the data flow isn’t always seamless—it can be slowed down when it’s in transit from one location to another. When that happens, the dataset can become corrupt, cause latency, or create…

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single source of truth ssot

Business Analytics: How To Build a Single Source of Truth

If you are interested in Business Intelligence (BI), you’ve likely heard people discuss having a “single source of truth.” Now is your chance to learn everything about this BI concept and how to build a source of truth that serves your business interests. To create a successful product, you need the collaboration of several teams…

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automated data processing guide

Everything You Need To Know About Automated Data Processing

In centuries and decades past, businesses needed someone to manually compile and handle all data. As you might imagine, this process was very time-consuming and prone to errors that threatened the quality of the dataset and the Business Intelligence (BI) insights gained from it.  Today, businesses have a better option: automated data processing. This guide…

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Cloud data warehouse concept

A Guide to Migrating Your Data Into The Cloud

Over 61% of companies around the world, have realized the potential for cloud storage and migrated online. Cloud migration is when businesses move all or some of their data centers into the cloud. This allows more security and reliability to the company’s data, among tons of other advantages. By 2023, 75% of all companies‘ databases…

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leveradge data to convert leads

How to Leverage Data to Convert Leads

Looking to convert more leads but don’t know how? Believe it or not, that’s something every business struggles with at some point or another. While some companies quickly detect how to convert more leads, others need more time to develop effective strategies. However, converting leads isn’t rocket science, and it’s something your team can easily…

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3 ways of using data to enhance customer experience

3 Ways of Using Data to Enhance Customer Experience (CX)

The number of marketing strategies that can help your business grow the customer base and achieve success is overwhelming. You may be uncertain about the means you should prioritize: competitor analysis, newest trends, or SEO research? All these are important sources of information, but the most valuable insights come straight from your customers. Processing data…

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text analysis for business intelligence

Text Analysis for Business Intelligence : An Outlook

Every business leader would outright agree that data is currency. However, few might be aware of the challenges of processing this data into actionable information. In business, finding out what other people think is a critical part of the decision-making process. And there are growing opportunities for mining opinion-rich data from sources like personal blogs,…

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